Engelska

<p>Universal Principles of Design, Completely Updated and Expanded Third Editionis a comprehensive, cross-disciplinary encyclopedia, now with fully updated references for existing entries and expanded with 75 new entries to present a total of 200 laws, guidelines, and considerations that are important to successful design.</p><p>Richly illustrated and easy to navigate, this essential design guide pairs clear explanations of every design concept with visual examples of the ideas applied in practice.</p><p>Whether a marketing campaign or a museum exhibit, a video game or a complex control system, the design we see is the culmination ofmany concepts and practices brought together from a variety of disciplines. Because no one can be an expert on everything, designers have always had to scramble to find the information and know-how required to make a design work-until now.</p><p>Each principle is presented in a two-page format. The first page contains asuccinct definition and a full description of the principle,examples of and guidelines for its use, andside notesthat provide elaborations and references. The second page containsvisual examplesand related graphics to support a deeper understanding of the principle.</p><p>The book isorganized alphabeticallyso that principles can be easily and quickly referenced by name. From 3D Projection to the Zeigarnick Effect, every major design concept is defined and illustrated, including these new additions:</p><ul><li>Feature creep</li><li>Gamification</li><li>Root cause</li><li>Social trap</li><li>Supernormal stimulus</li></ul><p><br style="box-sizing: border-box;" />A landmark reference for designers, engineers, architects, and students,Universal Principles of Designhas become the standard for anyone seeking to broaden and improve their design expertise, explore brainstorming ideas, and improve the quality of their design work.<br style="box-sizing: border-box;" /><br style="box-sizing: border-box;" />The titles in theRockport Universal seriesoffer comprehensive and authoritative information and edifying and inspiring visual examples on multidisciplinary subjects for designers, architects, engineers, students, and anyone who is interested in expanding and enriching their design knowledge.</p>